The Essence and Features of Virtual Discourse

Authors

  • Ilaha Zabil Aliyeva

Keywords:

virtual discourse, computer-mediated communication, digital discourse, cyberspace, multimodality, hypertextuality, online identity, synchronous communication, asynchronous communication, internet linguistics

Abstract

Virtual discourse represents a paradigmatic shift in human communication that has emerged with the proliferation of digital technologies and internet-based platforms. This article provides a comprehensive examination of virtual discourse as a distinct communicative phenomenon, analyzing its essential characteristics, structural features, and sociocultural implications. Drawing upon theories from computer-mediated communication (CMC), sociolinguistics, discourse analysis, and digital humanities, this study explores how virtual discourse manifests through unique linguistic, interactional, and multimodal properties that differentiate it from traditional face-to-face communication. The research synthesizes contemporary scholarship to demonstrate that virtual discourse is characterized by hypertextuality, multimodality, asynchronous and synchronous temporalities, identity construction possibilities, and the convergence of oral and written language registers. Through critical analysis of empirical studies and theoretical frameworks, this article establishes that virtual discourse constitutes not merely a technological mediation of existing communication patterns but a fundamentally new discursive space with its own conventions, affordances, and constraints. The findings reveal that virtual discourse facilitates unprecedented forms of social interaction, community formation, knowledge construction, and identity negotiation while simultaneously presenting challenges related to authenticity, power dynamics, and communicative equity. This comprehensive analysis contributes to understanding how digital communication environments are reshaping the fundamental nature of human discourse in contemporary society.

Author Biography

  • Ilaha Zabil Aliyeva

    PhD in Philology, Associate Professor, Azerbaijan University of Languages

References

[1]. Crystal, D. (2011). Internet Linguistics: A Student Guide. Routledge.

[2]. Herring, S. C., Stein, D., & Virtanen, T. (Eds.). (2013). Pragmatics of Computer-Mediated Communication. De Gruyter Mouton.

[3]. Baym, N. K. (2015). Personal Connections in the Digital Age (2nd ed.). Polity Press.

[4]. Walther, J. B. (1996). Computer-mediated communication: Impersonal, interpersonal, and hyperpersonal interaction. Communication Research, 23(1), 3-43.

[5]. Danet, B., & Herring, S. C. (Eds.). (2007). The Multilingual Internet: Language, Culture, and Communication Online. Oxford University Press.

[6]. Thurlow, C., & Mroczek, K. (Eds.). (2011). Digital Discourse: Language in the New Media. Oxford University Press.

[7]. Gacs, A., Goertler, S., & Spasova, S. (2020). Planned online language education versus crisis-prompted online language teaching: Lessons for the future. Foreign Language Annals, 53(2), 380-392.

[8]. Androutsopoulos, J. (2006). Introduction: Sociolinguistics and computer-mediated communication. Journal of Sociolinguistics, 10(4), 419-438.

[9]. Baron, N. S. (2008). Always On: Language in an Online and Mobile World. Oxford University Press.

[10]. Biber, D., & Egbert, J. (2018). Register variation online. Cambridge University Press. Gee, J. P., & Hayes, E. R. (2011). Language and Learning in the Digital Age. Routledge.

[11]. Lévy, P. (1998). Becoming Virtual: Reality in the Digital Age. Plenum Trade.

[12]. Boellstorff, T. (2008). Coming of Age in Second Life: An Anthropologist Explores the Virtually Human. Princeton University Press.

[13]. Walther, J. B., & Parks, M. R. (2002). Cues filtered out, cues filtered in: Computer-mediated communication and relationships. In M. L. Knapp & J. A. Daly (Eds.), Handbook of Interpersonal Communication (3rd ed., pp. 529-563). Sage.

[14]. Tidwell, L. C., & Walther, J. B. (2002). Computer-mediated communication effects on disclosure, impressions, and interpersonal evaluations: Getting to know one another a bit at a time. Human Communication Research, 28(3), 317-348.

[15]. Walther, J. B. (1992). Interpersonal effects in computer-mediated interaction: A relational perspective. Communication Research, 19(1), 52-90.

[16]. Walther, J. B. (2007). Selective self-presentation in computer-mediated communication: Hyperpersonal dimensions of technology, language, and cognition. Computers in Human Behavior, 23(5), 2538-2557.

[17]. Halliday, M. A. K. (1978). Language as Social Semiotic: The Social Interpretation of Language and Meaning. Edward Arnold.

[18]. Kress, G., & van Leeuwen, T. (2006). Reading Images: The Grammar of Visual Design (2nd ed.). Routledge.

[19]. Ochs, E., & Schieffelin, B. B. (2011). The theory of language socialization. In A. Duranti, E. Ochs, & B. B. Schieffelin (Eds.), The Handbook of Language Socialization (pp. 1-21). Wiley-Blackwell.

[20]. Duff, P. A. (2010). Language socialization into academic discourse communities. Annual Review of Applied Linguistics, 30, 169-192.

[21]. Fairclough, N. (2013). Critical Discourse Analysis: The Critical Study of Language (2nd ed.). Routledge.

[22]. Van Dijk, T. A. (2018). Socio-cognitive discourse studies. In J. Flowerdew & J. E. Richardson (Eds.), The Routledge Handbook of Critical Discourse Studies (pp. 26-43). Routledge.

[23]. Boyd, D. (2014). It's Complicated: The Social Lives of Networked Teens. Yale University Press.

[24]. Rheingold, H. (2000). The Virtual Community: Homesteading on the Electronic Frontier (Rev. ed.). MIT Press.

[25]. Castells, M. (2010). The Rise of the Network Society (2nd ed.). Wiley-Blackwell.

[26]. Shirky, C. (2008). Here Comes Everybody: The Power of Organizing Without Organizations. Penguin Press.

[27]. Jones, R. H., Chik, A., & Hafner, C. A. (Eds.). (2015). Discourse and Digital Practices: Doing Discourse Analysis in the Digital Age. Routledge.

[28]. Gillespie, T. (2018). Custodians of the Internet: Platforms, Content Moderation, and the Hidden Decisions That Shape Social Media. Yale University Press.

[29]. Parks, M. R. (2017). Embracing the challenges and opportunities of mixed-media relationships. Human Communication Research, 43(4), 505-517.

[30]. Bucher, T., & Helmond, A. (2018). The affordances of social media platforms. In J. Burgess, A. Marwick, & T. Poell (Eds.), The SAGE Handbook of Social Media (pp. 233-253). SAGE Publications.

[31]. Noble, S. U. (2018). Algorithms of Oppression: How Search Engines Reinforce Racism. New York University Press.

[32]. Landow, G. P. (2006). Hypertext 3.0: Critical Theory and New Media in an Era of Globalization. Johns Hopkins University Press.

[33]. Bolter, J. D. (2001). Writing Space: Computers, Hypertext, and the Remediation of Print (2nd ed.). Lawrence Erlbaum Associates.

[34]. Allen, G. (2011). Intertextuality (2nd ed.). Routledge.

[35]. Snyder, I. (Ed.). (1998). Page to Screen: Taking Literacy into the Electronic Era. Routledge.

[36]. DeStefano, D., & LeFevre, J. A. (2007). Cognitive load in hypertext reading: A review. Computers in Human Behavior, 23(3), 1616-1641.

[37]. Jewitt, C. (Ed.). (2014). The Routledge Handbook of Multimodal Analysis (2nd ed.). Routledge.

[38]. Norris, S. (2019). Systematically Working with Multimodal Data: Research Methods in Multimodal Discourse Analysis. Wiley-Blackwell.

[39]. Lemke, J. L. (1998). Multiplying meaning: Visual and verbal semiotics in scientific text. In J. R. Martin & R. Veel (Eds.), Reading Science (pp. 87-113). Routledge.

[40]. Dresner, E., & Herring, S. C. (2010). Functions of the nonverbal in CMC: Emoticons and illocutionary force. Communication Theory, 20(3), 249-268.

[41]. Halliday, M. A. K., & Matthiessen, C. M. I. M. (2014). Halliday's Introduction to Functional Grammar (4th ed.). Routledge.

[42]. Miller, C. R., & Shepherd, D. (2009). Questions for genre theory from the blogosphere. In J. Giltrow & D. Stein (Eds.), Genres in the Internet (pp. 263-290). John Benjamins.

[43]. Herring, S. C. (1999). Interactional coherence in CMC. Journal of Computer-Mediated Communication, 4(4), JCMC444.

[44]. Werry, C. C. (1996). Linguistic and interactional features of Internet Relay Chat. In S. C. Herring (Ed.), Computer-Mediated Communication: Linguistic, Social and Cross-Cultural Perspectives (pp. 47-63). John Benjamins.

[45]. Garcia, A. C., & Jacobs, J. B. (1999). The eyes of the beholder: Understanding the turn-taking system in quasi-synchronous computer-mediated communication. Research on Language and Social Interaction, 32(4), 337-367.

[46]. Collot, M., & Belmore, N. (1996). Electronic language: A new variety of English. In S. C. Herring (Ed.), Computer-Mediated Communication: Linguistic, Social and Cross-Cultural Perspectives (pp. 13-28). John Benjamins.

[47]. Hewitt, J., & Scardamalia, M. (1998). Design principles for distributed knowledge building processes. Educational Psychology Review, 10(1), 75-96.

[48]. Hrastinski, S. (2008). Asynchronous and synchronous e-learning. Educause Quarterly, 31(4), 51-55.

[49]. Herring, S. C. (2013). Discourse in Web 2.0: Familiar, reconfigured, and emergent. In D. Tannen & A. M. Trester (Eds.), Discourse 2.0: Language and New Media (pp. 1-25). Georgetown University Press.

[50]. Ferrara, K., Brunner, H., & Whittemore, G. (1991). Interactive written discourse as an emergent register. Written Communication, 8(1), 8-34.

[51]. Tagliamonte, S. A., & Denis, D. (2008). Linguistic ruin? LOL! Instant messaging and teen language. American Speech, 83(1), 3-34.

[52]. Herring, S. C. (2001). Computer-mediated discourse. In D. Schiffrin, D. Tannen, & H. E. Hamilton (Eds.), The Handbook of Discourse Analysis (pp. 612-634). Blackwell.

[53]. Yus, F. (2011). Cyberpragmatics: Internet-Mediated Communication in Context. John Benjamins.

[54]. Myers, G. (2010). The Discourse of Blogs and Wikis. Continuum.

[55]. Boyd, D., & Marwick, A. E. (2011). Social privacy in networked publics: Teens' attitudes, practices, and strategies. Paper presented at A Decade in Internet Time: Symposium on the Dynamics of the Internet and Society, Oxford Internet Institute, September 22.

[56]. Marwick, A. E., & boyd, d. (2014). Networked privacy: How teenagers negotiate context in social media. New Media & Society, 16(7), 1051-1067.

[57]. Androutsopoulos, J. (2013). Online data collection. In C. Mallinson, B. Childs, & G. Van Herk (Eds.), Data Collection in Sociolinguistics: Methods and Applications (pp. 236-249). Routledge.

[58]. Zuboff, S. (2019). The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power. PublicAffairs.

[59]. Vitak, J. (2012). The impact of context collapse and privacy on social network site disclosures. Journal of Broadcasting & Electronic Media, 56(4), 451-470.

[60]. Turkle, S. (1995). Life on the Screen: Identity in the Age of the Internet. Simon & Schuster.

[61]. McKenna, K. Y. A., & Bargh, J. A. (1998). Coming out in the age of the Internet: Identity "demarginalization" through virtual group participation. Journal of Personality and Social Psychology, 75(3), 681-694.

[62]. Zhao, S., Grasmuck, S., & Martin, J. (2008). Identity construction on Facebook: Digital empowerment in anchored relationships. Computers in Human Behavior, 24(5), 1816-1836.

[63]. Papacharissi, Z. (Ed.). (2011). A Networked Self: Identity, Community, and Culture on Social Network Sites. Routledge.

[64]. Leppänen, S., Kytölä, S., Jousmäki, H., Peuronen, S., & Westinen, E. (2014). Entextualization and resemiotization as resources for identification in social media. In P. Seargeant & C. Tagg (Eds.), The Language of Social Media: Identity and Community on the Internet (pp. 112-136). Palgrave Macmillan.

[65]. Donath, J. S. (1999). Identity and deception in the virtual community. In M. A. Smith & P. Kollock (Eds.), Communities in Cyberspace (pp. 29-59). Routledge.

[66]. Marwick, A. E. (2013). Status update: Celebrity, publicity, and branding in the social media age. Yale University Press.

[67]. Stommel, W. (2008). Conversation analysis and community of practice as approaches to studying online community. Language@Internet, 5, article 5.

[68]. Bruns, A. (2008). Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage. Peter Lang.

[69]. Crystal, D. (2012). English as a global language. Cambridge University Press.

[70]. Warschauer, M., & De Florio-Hansen, I. (Eds.). (2003). Network-based Language Teaching: Concepts and Practice. Routledge.

[71]. Lee, C. (2017). Multilingualism Online. Routledge.

[72]. Herring, S. C. (Ed.). (1996). Computer-Mediated Communication: Linguistic, Social, and Cross-Cultural Perspectives. John Benjamins.

[73]. Blommaert, J., & De Fina, A. (2017). Chronotopic identities: On the timespace organization of who we are. In A. De Fina, D. Ikizoglu, & J. Wegner (Eds.), Diversity and Super-Diversity (pp. 1-14). Georgetown University Press.

[74]. Crystal, D. (2001). Language and the Internet. Cambridge University Press.

[75]. Thurlow, C., & Poff, M. (2013). Text messaging. In S. C. Herring, D. Stein, & T. Virtanen (Eds.), Pragmatics of Computer-Mediated Communication (pp. 163-189). De Gruyter Mouton.

[76]. Vandergriff, I. (2013). Emotive communication online: A contextual analysis of computer-mediated communication (CMC) cues. Journal of Pragmatics, 51, 1-12.

[77]. Chafe, W., & Danielewicz, J. (1987). Properties of spoken and written language. In R. Horowitz & S. J. Samuels (Eds.), Comprehending Oral and Written Language (pp. 83-113). Academic Press.

[78]. Hyland, K., & Jiang, F. K. (2017). Is academic writing becoming more informal? English for Specific Purposes, 45, 40-51.

[79]. McCulloch, G. (2019). Because Internet: Understanding the New Rules of Language. Riverhead Books.

[80]. Squires, L. (2010). Enregistering internet language. Language in Society, 39(4), 457-492.

[81]. Markman, K. M. (2009). "So what shall we talk about": Openings and closings in chat-based virtual meetings. Journal of Business Communication, 46(1), 150-170.

[82]. Herring, S. C. (2010). Computer-mediated conversation: Introduction and overview. Language@Internet, 7, article 2.

[83]. Lea, M., O'Shea, T., Fung, P., & Spears, R. (1992). "Flaming" in computer-mediated communication: Observations, explanations, implications. In M. Lea (Ed.), Contexts of Computer-Mediated Communication (pp. 89-112). Harvester Wheatsheaf.

[84]. Shea, V. (1994). Netiquette. Albion Books.

[85]. Zappavigna, M. (2012). Discourse of Twitter and Social Media: How We Use Language to Create Affiliation on the Web. Continuum.

[86]. Bolter, J. D., & Grusin, R. (1999). Remediation: Understanding New Media. MIT Press.

[87]. Herring, S. C. (2003). Dynamic topic analysis of synchronous chat. In New Research for New Media: Innovative Research Methodologies Symposium Working Papers and Readings. University of Minnesota School of Journalism and Mass Communication.

[88]. Kress, G. (2010). Multimodality: A Social Semiotic Approach to Contemporary Communication. Routledge.

[89]. Shifman, L. (2014). Memes in Digital Culture. MIT Press.

[90]. Herring, S. C., & Androutsopoulos, J. (2015). Computer-mediated discourse 2.0. In D. Tannen, H. E. Hamilton, & D. Schiffrin (Eds.), The Handbook of Discourse Analysis (2nd ed., pp. 127-151). Wiley-Blackwell.

[91]. Swales, J. M. (1990). Genre Analysis: English in Academic and Research Settings. Cambridge University Press.

Downloads

Published

2026-02-20

Issue

Section

Articles

How to Cite

Ilaha Zabil Aliyeva. (2026). The Essence and Features of Virtual Discourse. International Journal of Formal Sciences: Current and Future Research Trends, 24(1), 1-16. https://ijfscfrtjournal.isrra.org/Formal_Sciences_Journal/article/view/1258